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We’ve changed what it means
to rent a home

Everyone deserves a home. Somewhere to come back to and just be. Somewhere to start. To live life, and to flourish. That’s why we put our clients at the heart of everything we do.

We started Smarter Rent to better advise investors on property puchases.

Adrian & Alex, Smarter Rent Co-Founders

We quickly realised that a reliable investment needs to start with renters: understanding deeply what matters to them and creating homes and a service that actually caters to their needs. By taking this approach, we're able to fix an industry where renters are often seen as a commodity and investors accept low yields.

- Adrian & Alex, Smarter Rent Co-Founders

Our story

Since 2018, we’ve been working non-stop to create a service that’s designed better, thinks smarter and works harder. All to create positive change in an industry where renters are too often forgotten about. Today, our talented team is based out of our office in Richmond, a space we’re proud to call home - and where all our great ideas happen.

Smarter Rent employee sat at computer

Our drive

Unlike the rest of the industry, our renters are our clients. So far, we’ve helped over 2,000 of them find an exceptional rental property that doesn’t compromise on quality. This comes from our mission to create beautiful homes where everyone is comfortable to be, and our vision for a world where homes unlock our greatest possibilities.

Our belief

Our founding belief is that everyone has the right to a comfortable home that unlocks their greatest possibilities.
This is what we built our business on and has the backing of our community of clients, owners and investors. They’re all on this journey with us and are passionate about being part of the change.

Smarter Rent office

We are better together

As a team, we have each other’s backs and we put egos aside to win - and lose - together.

We are curious

Leading with empathy, we ask questions and dig beneath the surface to understand ‘why’.

We are smarter

We think smarter, take intelligent risks and know that challenges are problems to be solved.

We are genuine

We operate with integrity, sticking to our word, owning our mistakes and never cutting corners.

We are positive

Our can-do attitude empowers everyone we work with to think big, be bold and live fully.

We obsess

The client experience is at the centre of everything we do and we work hard to earn their trust.

Ask us anything

Fill in your details and we’ll be in touch.

Contact
Smarter Rent team
Smarter Rent Propertymark Certificate

Propertymark

Smarter Rent is fully protected by Propertymark, a leading professional body in the property industry. As a member of Propertymark, we adhere to the highest standards of practice and ethical conduct, ensuring that both landlords and tenants receive expert advice, transparent processes, and the utmost protection. With Propertymark’s backing, Smarter Rent is committed to delivering a trustworthy, secure, and professional rental experience, giving you peace of mind every step of the way.

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@Smarterrent

LATEST INSIGHTS

Highlights, features and conversations

Explore

Renter story: from renovation nightmare to luxe living

The rental market around here is a bit bonkers and we couldn’t find any short lets.

John Smith • 5 Feb 2023
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Read Why smarter investors turn to alternative investments, with Arbuthnot Latham

Why smarter investors turn to alternative investments, with Arbuthnot Latham

Alex Sullivan • Aug 31, 2023
Read Smarter Rent vs the traditional lettings agency: making the right choice for you

Smarter Rent vs the traditional lettings agency: making the right choice for you

Robyn Weatherley • Aug 30, 2023
Read The hassle-free way to a smarter buy to let investment: how our process works

The hassle-free way to a smarter buy to let investment: how our process works

Adrian Sutherland • Jul 25, 2023
Read Interest rate rises: Is now a good time to invest in property?

Interest rate rises: Is now a good time to invest in property?

Alex Sullivan • Jul 12, 2023
Read "A preview of what agents will be like in the future" - Smarter Rent featured in The Negotiator

"A preview of what agents will be like in the future" - Smarter Rent featured in The Negotiator

Robyn Weatherley • Jul 06, 2023
Read Why the rental market is broken: an analysis of what's gone wrong for renters and landlords

Why the rental market is broken: an analysis of what's gone wrong for renters and landlords

Alex Sullivan • Jun 27, 2023
Read What is a buy-to-let mortgage? Everything a potential landlord needs to know

What is a buy-to-let mortgage? Everything a potential landlord needs to know

Adrian Sutherland • Jun 12, 2023
Read How Smarter Rent is taking on the property management burden and giving buy-to-let owners their time back

How Smarter Rent is taking on the property management burden and giving buy-to-let owners their time back

Adrian Sutherland • May 22, 2023
Read Is buy-to-let a good idea? Pros, cons and your best options in 2023

Is buy-to-let a good idea? Pros, cons and your best options in 2023

Adrian Sutherland • May 12, 2023
Read Why Smarter Rent exists

Why Smarter Rent exists

Alex Sullivan • May 09, 2023
Read Smarter Rent crowned Best Small Business at the Richmond Chamber of Commerce Business Awards

Smarter Rent crowned Best Small Business at the Richmond Chamber of Commerce Business Awards

Robyn Weatherley • Mar 04, 2023
Read Renter story: after disaster struck, we needed a home, fast!

Renter story: after disaster struck, we needed a home, fast!

Robyn Weatherley • Jul 13, 2022
Read The business owner and investor who turned to bricks and mortar to lower his risk

The business owner and investor who turned to bricks and mortar to lower his risk

Robyn Weatherley • May 31, 2023
Read How Raffi turned to property to lower his risk and earn a hassle free income

How Raffi turned to property to lower his risk and earn a hassle free income

Robyn Weatherley • Jul 19, 2022
Read Meet Melinda, the part-time landlord earning thousands each month

Meet Melinda, the part-time landlord earning thousands each month

Robyn Weatherley • Aug 05, 2022
Read Renter story: emigrating to the UK and needing a home

Renter story: emigrating to the UK and needing a home

Robyn Weatherley • Aug 08, 2022
Read How Sallie is using her home to fund her retirement dreams

How Sallie is using her home to fund her retirement dreams

Robyn Weatherley • Nov 08, 2022
Read Five tips for maximising your buy to let income

Five tips for maximising your buy to let income

Adrian Sutherland • Jan 17, 2023
Read Our property market predictions for 2023

Our property market predictions for 2023

Alex Sullivan • Jan 06, 2023
Read A step-by-step guide to becoming a landlord in the UK

A step-by-step guide to becoming a landlord in the UK

Adrian Sutherland • Jan 25, 2023
Read Renter story: from renovation nightmare to luxe living

Renter story: from renovation nightmare to luxe living

Robyn Weatherley • Feb 14, 2023